Let’s face it—with Google continually updating the way it displays local business results, succeeding at local search can be challenging. In today’s marketplace, you can’t afford to only focus on a single element of search. If you hope to dominate, you need a complete local SEO strategy that drives customers to your business and not the competitor down the street.
What is Local SEO?
Local SEO is the process of optimizing your website (and its content) for optimal visibility in the search results when a local-intent based search occurs.
In a microsecond, Google will do a million things all at once, including pulling historical data, checking cookies, looking at personalization factors, determining your location based on IP, Wi-Fi, or GPS data
It’s all about providing the necessary information to Google (and other search engines) to match your local business to people searching for the products or services you offer.
Local SEO Services
Even though you understand how important local SEO is for your business, it can still be overwhelming. That’s why efficient local SEO services in New Orleans placed great care into developing local SEO services that are flexible for businesses and budgets of any size. Whether you’re a new or established business looking to maximize your local presence, they got you covered.
How Local Search Works
Pigeons and Possums? What do animals have to do with growing my business?
Local search success involves many factors: Pigeon and Possum—significant Google algorithm changes that dramatically impacted local search results.
Understanding the local search market and how algorithm changes like these can impact businesses like yours is what our team thrives on. We’ve been through these changes; we know what local search was like before, during, and after implementing these updates and revisions. So, consider us the perfect zookeepers—or animal control experts—to find your business local search success.
Local Optimization
Search engine optimization strategically targeted towards the audience in your community. Our local SEO team drives customers in-store and online through keyword research and intelligent on-page SEO.
Content Creation
You will get locally optimized content, written by an experienced content writer. Our team has a deep understanding of creating local content that connects with your customers.
Google My Business
You will get strategic optimization of your GMB profile for maximum exposure on the local search results page and within Google Maps.
Local Citations
Fix, create, and clean up your local listings. Local directory listings (citations) play a significant role in local search optimization; our team will get your business listed in all of the necessary directories (70+) to improve your exposure.
Reputation Management
What do customers think of you? Make sure you put your best foot forward by balancing and monitoring your reviews across a host of sites. Your local SEO services team will guide you by cultivating positive thoughts and assisting you in handling the inevitable negative ones gracefully.
The things mentioned above can help you have a better understanding of local SEO if you want to apply it to your business since local SEO can really help any business grow.
