April 19, 2024


Technology and Age

Rainbows Hospice: delivering a world-class website

We get to get the job done with some amazing companies, but we’re also happy to function with a wide range of charities across a selection of vital leads to. 

So, when Rainbows Hospice for Children and Young People today approached us to build a potential-proof web-site to satisfy the needs of a electronic-first experience for staff, services customers and supporters, we received to work…

About the consumer

Covering the East Midlands region, Rainbows Hospice treatment for hundreds of households each 12 months who have a baby or youthful man or woman with a really serious or terminal sickness. 

They offer a range of providers which include bereavement assistance, stop of everyday living treatment, symptom administration, limited breaks and respite treatment with support from a staff of doctors with skills in children’s palliative and conclusion of existence treatment. 

Their mission is to aid every kid and youthful man or woman in reaching their entire opportunity and building memories for their households to treasure. Rainbows

The challenges they confronted

The Rainbows internet site became a very important device for households who need its assist and also for advertising employs to elevate very important money and develop general public consciousness, as Rainbows depends on raising the wide bulk of their income from voluntary donations.

Their recent web site steadily grew to become unfit for goal, experiencing complex issues which led to troubles when donating on line and the recent CMS was unsuitable for the Rainbows crew to use as it lacked versatility.

This is wherever we jumped in. Rainbows challenged us to make a environment-course, consumer-friendly site to fulfill the desires of their team, assistance users and supporters.

Kate Vines, Project Shipping and delivery Manager at Hallam reported: “Rainbows came to us with a couple of worries close to the consumer experience on the donations webpage together with some issues they had been possessing processing the donations.

“The team at Hallam worked carefully with Rainbows to make certain all needs have been satisfied and to supply a answer that not only seemed terrific but also addressed their prior worries close to donating.

“The function is currently in its next section, where we are building even more enhancements to the site to increase in additional capabilities and performance.”

What did we do?

Our intention was to create a vibrant, partaking and, of class, absolutely-purposeful site on WordPress CMS

The initially action we took was to operate discovery workshops with the Rainbows workforce to uncover their pain factors and determine the needs of every single of the core audience and user groups. We then made wireframes and Seo study to make absolutely sure the brand, buyers and look for engines ended up all taken into thought.

Jake 3rd, Taking care of Director at Hallam stated: “I appreciate it when we supply a fantastic solution for a meaningful result in – our task with Rainbows is a perfect instance of this. We accomplished customized integration with their CRM to improve operational effectiveness. We also managed to improve their cellular speed to 100 and their bounce fee declined by 16%. Nicely performed to the complete group who expertly managed this undertaking.”

Ta-da! The benefits are in… 

We pride ourselves on getting a unified technique to deliver exceptional benefits to our shoppers.Rainbows QuoteWe saw an advancement in all spots across the board like user engagement, reducing bounce charges and improving viewing time.

Nishil Saujani, Head of Internet marketing and Communications at Rainbows Hospice, claimed: “Working with Hallam has been a satisfaction. When we commenced organizing for this challenge above a calendar year back, possessing been by the procedure prior to, I braced myself for a difficult twelve months forward. Nonetheless, Beth, Kate, Tom, Dave and the workforce served be certain almost everything ran easily and the system was virtually discomfort-free.”

Check out the situation review

Do you want Hallam on your side?

If you have a equivalent challenge in intellect, just inform us what you want to reach – we’ll allow you know what working experience we have in your sector and how we can enable you. 

Get in contact to prepare an casual chat and learn how our experts can help your organization to thrive on the net.